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Decision Making Essentials You Always Wanted to Know

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  • Introduction to Decision Making
  • Scenario Planning and Prediction Markets
  • Group Mechanics
  • Heuristics and Programmed Decisions
  • Probability and Base Rate Neglect


Bibliographic Details

Pages: 190 pages

Paperback (ISBN): 9781636510026

eBook (ISBN): 9781636510033

Hardback (Color): 9781636510040

Trim Size: 5.5” x 8.5”

Category: Business & Economics

Author: Mark Koscinski


Make tough decisions with this dynamic toolbox of decision analysis techniques to transform the business!

Decision Making Essentials You Always Wanted to Know prepares new managers and leaders to assess tough decisions they face- and eventually make the right choice- by providing them with a tool box of decision analysis techniques to help them understand and analyze the decisions they make.

The chapters describe key techniques of decision analysis, including:

  • Cognitive biases and Prospect Theory
  • Heuristics
  • Probability and Expected Value
  • Bayes Theorem
  • Multi-attribute decision making, including the SMART, Elimination by Aspects, and Even Swaps methods
  • Game Theory
  • Prediction Markets
  • Brainstorming and Groupthink
  • Black Swan Events

Each chapter provides clear examples of the decision making tools and includes practice examples to help train the reader in using these critical tools.

About the Author

Mark Koscinski is an assistant professor of accounting practice at Moravian College in Bethlehem, PA, where he teaches a graduate level Decision Analysis class and several advanced accounting classes. He is a certified public accountant, and holds a BA with high honors and MBA from Rutgers University and a doctorate from Drew University. Prior to joining the faculty at Moravian College, Mark was a chief financial officer of various public and private organizations in the defense contracting, toy, investment banking, and banking industries. He has over forty years of experience in the business world, and has supervised every operation of an organization including sales and marketing. Mark is passionate about sharing his knowledge with his students. His background and experience gives him a unique position to write on management topics that are easy to understand for non-MBA graduates.

About the Series

The Self-Learning Management Series is designed to help students, new managers, career switchers, and entrepreneurs learn essential management lessons and covers every aspect of business, from HR to Finance to Marketing to Operations across any and every industry. Each book includes basic fundamentals, important concepts, and standard and well-known principles as well as practical ways of application of the subject matter.

Editorial Reviews

This is the first book that I've read that details decision-making with such depth. Mark Koscinki is able to take seemingly complicated information and break it down into short, easy-to-understand chapters, summarize the key points, and offer questions to ensure one's understanding of decision-making processes. I recommend it to those in leadership and to those aspiring to leadership roles!

- Jacqueline Childress, Austin Community College


The greatest threat to my business success and survival in the early years was the quality of my decision making. I did not know what I did not know and that made solid decision making risky. Every poor decision provided a lesson to learn and the motivation not to make the same mistake twice. As the business grew so grew the significance of the decisions. I never tire of learning new decision making models, practicing my decision making and helping others to learn as well. Decision Making Essentials is a great way to refresh my skillfulness and develop those around me. Being a strong process decision maker has contributed to my consulting effectiveness and value-added to my client relationships.

- Leslie Yerkes Founder, Catalyst Consulting Group, Inc.


In this unparalleled textbook, Mark Koscinski has done an excellent job providing the relevant keys to effective decision-making. By providing the necessary details of transforming decision-making into success, Mark Koscinski takes the simple art of choosing into a science that allows managers to consistently make those choices that benefit the workplace.

- Sonja B. Wilson, President at Wilson's Professional Training Services, Inc.


As a college professor I am constantly looking for ways to incorporate decision making skills into my classes and this is the perfect book. My students are provided with a flexible system that makes sense in today's world. My students will be able to learn how to make decisions based on the theory we are learning!

- Heather Nestorick, Luzerne County Community College


I think the book is a great addition to the Management Series. The author has included numerous examples to illustrate the concept which makes it easier to understand and follow. Some of the chapters seem to be a bit technical but overall the book is quite helpful for a beginner or businessman to successfully accomplish his decision making responsibilities.

- Tony Ruscitto, Corporate Director of HR, Fitzpatrick Hotel Group, North America

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