Digital Marketing Combo — A Modern Marketer’s Go-To
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Pages: 474 pages
eBook (ISBN): 978V123456791
Paperback (ISBN): 978B0CW2YX12T
Category: Business & Economics
Author: Vibrant Publishers, Kavita Kamath
This combo contains 2 books:
Book 1: Social Media Marketing Essentials You Always Wanted To Know-
This book will help you:
- Learn the process of coming up with a marketing strategy
- Navigate through the sea of social media platforms and create platform-specific content
- Explore hashtags: Know when, where, and how to use them
- Understand the metrics and evaluate your social media marketing strategies
Click here to learn more about the book.
Book 2: Digital Marketing Essentials You Always Wanted To Know-
This book will help you:
- Learn the differences between traditional marketing and digital marketing
- Grasp the key components of a perfect social media account
- Understand how to use SEO Marketing
- Navigate through the maze of digital marketing metrics
Click on individual book titles to view their complete table of contents.
Dr. Kavita Kamath is a faculty member at RMD Sinhgad School of Management Studies, a NAAC ‘A++’ Accredited institute, affiliated to Savitribai Phule Pune University (SPPU), ranked among the top 10 universities in India. She has a doctorate in social media marketing, an MBA in marketing management, and a bachelor’s degree in commerce. She also conducts corporate training programs. She has published her research work in several national and international peer-reviewed journals.
Vibrant Publishers is focused on presenting the best texts for learning about technology and business as well as books for test preparation. Categories include programming, operating systems and other texts focused on IT. In addition, a series of books helps professionals in their own disciplines learn the business skills needed in their professional growth.
Vibrant Publishers has a standardized test preparation series covering the GMAT, GRE and SAT, providing ample study and practice material in a simple and well organized format, helping students get closer to their dream universities.
The Self-Learning Management Series is designed to help students, new managers, career switchers, and entrepreneurs learn essential management lessons and covers every aspect of business, from HR to Finance to Marketing to Operations across any and every industry. Each book includes basic fundamentals, important concepts, and standard and well-known principles as well as practical ways of application of the subject matter.
This book written by Dr. Kavita Kamath Dhumal really captured the purpose of social media marketing in detail and has been written in a simplistic way to teach each and every aspect of marketing-basics to advanced strategies. As a finance person I never knew the intricacies of marketing campaigns and their evaluations but now I understand how every penny spent on various marketing vehicles may translate into revenue.
-- Mr. Gannesh Rao, Vice President, Sony Pictures Networks India
If you’re looking for a well-organized and well-written book on the fundamentals of digital marketing, this book is for you. I’m always on the look-out for new marketing textbooks for my university students across the country, so I was pleasantly surprised when I came across this book. It’s a rock solid introduction to some of the most important concepts in marketing today. Best of all, it focuses on the practical application of digital marketing, not just on the academic theory. Bravo!
-- Jamie Turner, Internationally Recognized Author, Speaker and, University Lecturer
Social Media Marketing Essentials You Always Wanted
Instructor Resources
Digital Marketing Essentials You Always Wanted To Know
Instructor Resources
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A must-have for anyone involved in digital marketing! This combo includes everything you need to know to stay ahead of the competition. The strategies are actionable and relevant in todays market. Highly recommended!
An excellent combo for digital marketers looking to expand their knowledge. The books are well-written and packed with valuable information and tips. It's a great reference for staying updated with the latest digital marketing trends.
I am very impressed with the depth and breadth of the content in this combo. It covers a range of topics from SEO to social media marketing. The step-by-step guides make it easy to apply the knowledge in real-life scenarios.
The Digital Marketing Combo provides a comprehensive overview of the latest strategies and techniques in the field. The books are easy to follow, and the content is up-to-date. Its a valuable collection for both beginners and experienced marketers.
This combo is a fantastic resource for digital marketers. Each book covers different aspects of digital marketing with detailed explanations and practical examples. It has been a game-changer for my career in digital marketing!
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