Yoram(Jerry) Wind

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The Future of Marketing

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The Future of Marketing

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Marketing Research and Modeling

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Marketing Research and Modeling

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Global Marketing

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Global Marketing

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Market Segmentation

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Market Segmentation

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Marketing Strategy

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Marketing Strategy

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Product and New Product Management

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Product and New Product Management

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Consumer Behavior

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Consumer Behavior

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Organizational Buying Behavior

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Organizational Buying Behavior

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