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International Business Essentials You Always Wanted To Know
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International Business Essentials You Always Wanted To Know
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Unlock global success with International Business Essentials You Always Wanted to Know. This foundational guide is ideal for entrepreneurs, students, and professionals who want to navigate the financial and strategic complexities of today’s global marketplace. Covering key topics from trade and currency dynamics to cultural intelligence, this book informs business planning by simplifying the forces that shape modern international business.
You’ll Learn About:
- Global market entry strategies necessary for expanding into new markets
- Cultural intelligence models that demystify cultural differences, helping you build adaptable skills for successful global interactions
- Risk mitigation strategies to address currency fluctuations, tariffs, and other dynamic conditions
- Financial tools and strategies that help companies thrive in competitive, interconnected world markets
- Frameworks for navigating political and economic risks and opportunities
Prepare to succeed in any international business environment with this essential resource—your key to building expertise in global commerce.
Pages: 238 pages
Paperback (ISBN): 9781636513294
eBook (ISBN): 9781636513300
Hardback (Color): 9781636513317
Trim Size: 5.5” x 8.5”
Category: Business & Economics
Author: Lisa Power, Vibrant Publishers
1. Globalization: A World in Transition
1.1 What is International Business?
1.2 International Business in the Digital Age
1.3 Globalization
1.4 VUCA World
1.5 Complexity and New Industrial Revolution
Quiz
Chapter Summary
2. Global Business Strategies
2.1 Systems Approach
2.2 Environmental Analysis Tools
2.3 Market Entry Strategies
2.4 International Strategies: Cost Pressure vs. Local Responsiveness
2.5 Generic Strategies: Paths to Competitive Advantage
2.6 Value Creation and Capture in Global Contexts
2.6 Strategic Analysis
Quiz
Chapter Summary
3. Culture & Collaboration
3.1 Understanding Culture
3.2 Cultural Intelligence (CQ)
3.3 Dimensions of Cultural Analysis
3.4 Cultural Traits and Universal Values as a System
Quiz 58
Chapter Summary
4. Governmental Systems and Political Institutions
4.1 Power and Influence
4.2 Political Identity
4.3 Political Systems
4.4 Government Incentives and Support
4.5 Political Risks
Quiz
Chapter Summary
5. Laws, Regulations, and Legal Systems
5.1 Types of Legal Systems
5.2 Essential International Business Laws
Quiz
Chapter Summary
6. Economic Environments and Ecosystems
6.1 Economic Ecosystems
6.2 Economic Development
6.3 Global Economic Systems
6.4 Measuring Economic Factors
6.5 The Economic Spectrum
Quiz
Chapter Summary
7. Currency and Monetary Systems
7.1 Money: More than Bills and Coins
7.2 World Currency Values
7.3 Types of World Currencies
7.4 Currency Exchange
7.5 Purchasing Parity Power (PPP)
7.6 Opportunities, Challenges and Considerations
Quiz
Chapter Summary
8. World Trade
8.1 Reasons Why Countries Trade
8.2 Trade Statistics
8.3 Trade Policy Approaches
8.4 Researching Trade Factors
8.5 Trade Organizations and Agreements
Quiz
Chapter Summary
9. Global Business Disciplines
9.1 Accounting and Finance
9.2 Information Technology and Security
9.3 Logistics and Supply Chain Management
9.4 Marketing Management
Quiz
Chapter Summary
10. Innovation and Sustainable Development
10.1 The Heart of Global Commerce
10.2 Corporate Responsibility
10.3 Personal Responsibility
10.4 Innovation Models
10.5 Changing Business Environments
10.6 Sustaining Growth
10.7 Goals for the Future
Quiz
Chapter Summary
Dr. Lisa Power is a global business educator, leadership expert, researcher, author, and advisor, specializing in cultural intelligence, marketing, and sustainable business strategy.
Vibrant Publishers is focused on presenting the best texts for learning about technology and business as well as books for test preparation. Categories include programming, operating systems and other texts focused on IT. In addition, a series of books helps professionals in their own disciplines learn the business skills needed in their professional growth.
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The book is a clear, well-structured guide for anyone looking to navigate global markets. It covers market entry strategies, risk management, cultural intelligence, and financial toolsall crucial for international success.
Perfect for students, entrepreneurs, and professionals, the book is easy to follow with quizzes and summaries reinforcing key takeaways. The interactive links make navigating chapters effortless.
An interesting read for anyone interested in international business!
My friend has just recently started a business. Right now it is local but moving a a more global platform, so I know this book will be a great resource for him.
Business people, entrepreneurs, and business majors need this book as a guide and resource. It informs a reader about the current state of business because of digitalization and globalization. It was the very first time that I have been exposed to the interconnected VUCA world. The quizzes should be used by teachers to give their students.
This is a very informative book. I know there are many people who do business with people from other countries. Because of taxes, and cultural differences, they may have difficulties. Reading this book, you will understand how to do business with different countries. The book, overall is a very simple read. It is set up through different chapters regarding strategies. But one of the important chapters I think is the chapter regarding the culture in which you are making the transaction. When you make transactions with other cultures, them knowing you learn about their culture with greatly benefit your business and personal transaction.
For us new small business owners and entrepreneurs new to global markets, looking to expand internationally, Power offers practical tools and frameworks to help ease the transition into global commerce. These insights provide a strong foundation for building effective international partnerships and avoiding cultural missteps. For business owners taking their first steps into the global arena, this book serves as a reliable compass for navigating international markets with confidence.
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